Showing posts with label challenges. Show all posts
Showing posts with label challenges. Show all posts

Wednesday, July 6, 2011

Embracing the New You


When you've been stuck somewhere, whether it be a physical location, or a job, or even a state of mind or action - it's easy to cling to it no matter how much it might be the exact opposite of where you want to be. While this seems like it could very well be counter-intuitive, humans are incredibly adaptable beings. We're practically the only animal on the face of the earth that can actually manipulate our surroundings to be something homey and familiar. When a tiger is placed in a iron cage, it can't plant trees and make it seem like a jungle. When we're placed in a cubicle, we can decorate our bland grey fabric walls or put up pictures, we can sneak off to play facebook games or play Words With Friends in the bathroom on our iphones. Humans are really sneaky in that we find ways to make threatening or new environments very, very familiar.

However, when you are on the cusp of moving onto towards your dream, towards something bigger and greater and more YOU, it can be very scary. Our minds will play tricks on us and you'll do whatever you can not to move forward towards the new. When you've finally succeeded in getting that new position or have landed a solo show or got admitted to the school of your dreams or got juried into some giant convention that's far away, you are now suddenly thrown into a situation that is unfamiliar. You're probably used to playing in the minor leagues, and now you're playing against hall-of-famers and your own idols. You're selling your prints next to the biggest names in the art world or you now have to figure out how to quickly produce thousands of handmade items you used to make yourself. Whatever it is, when you're getting close to your goal, new situations, unfamiliar terminology, different and new challenges will appear - and these are all things that make you want to run away and cower behind your old desk, your old job, your old familiar surroundings. To paint how you've always painted, to do things as you've done before, just so we won't have to face the new. But if you continue to do so as you've always done before, you will never embrace the awesomeness that you were meant to be.

It's okay, anything new is always a bit scary. However, we can't let the fear stemming from these new challenges inhibit our success.

You see, it's the Old You that doesn't know how to source national distributors, or how to navigate an international licensing contract. The Old You doesn't know what the art director for the Times wants, or how to manage a team of Disney animators. Perhaps the Old You doesn't know what its like to show in a group show, or how to fill out a call-for-entries form for Spectrum, or what it's like to vend at a craft fair. No matter what level you're on, stepping up to the next evolution of You is frightening, but remember that it is the Old You that doesn't know these things.

The New You, the successful one, is the one that has figured it out. Sure, there might have been momentary set-backs, stumbling points, and a steep learning curve, but you're now one step closer to your ultimate dream. Don't balk from the opportunity to dance with the stars or paint with the legends if you get that opportunity. Maybe you're not ready, but say "yes" anyway. Don't let yourself talk your way out of evolving towards your dreams because you're scared of what might happen. Ever notice that in epic sagas, the hero is always in over their head until the very end, when somehow, some way, they manage to exceed everyone (including their own) expectations of themselves and save the day? It's because that's the way it works. You evolve by stepping up to the plate and getting things done one step at a time.

Let go of the Old You and prepare to evolve a step. While it'll be scary, and can very well be difficult, the rewards are also always that much more amazing and plentiful the deeper the plunge you're willing to take. Now embrace the New You and let's get to work.

Wednesday, September 1, 2010

Overcoming Difficulty - Silkscreening T-shirts

I totally needed a beer to handle this job...

Hi everyone! Monkey is here for our 200th post(!!!) and will be talking about the process of silkscreening the new "You're Not Alone Anymore" shirts aka the "Naricorn" (narwhal + unicorn=naricorn) shirt for short.

Hey all, so I won't be going into too many of the technical details of silkscreen printing here,because if you are interested, I'll be running a FREE demo/workshop on screenprinting at the SF Zine Fest, starting at 3:30 this Saturday, Sept. 4th. More details can be found here. So if you want to talk shop, I'll be there (also at the Monkey + Seal table the entire fest!).

Anyway, so on to the post. Overcoming difficulty. This past week, I have been a bit crazed, as trying to print 30-ish t-shirts with fairly tight registration with water-based textile inks when a)you don't have the right emulsion, b)you're used to printing with either water-based inks for PAPER, c)if you do print on shirts, you've only used plastisol inks, and d)you're out of screen opener. If this makes any sense to you great, if not, just know there were a lot of hurdles to making this shirt.

a)wax paper is not as good as freezer paper, b)my float coat was waaaay to thin for what I was doing

Besides only having one type of emulsion that doesn't hold up well to water-based textile inks (ie the stencil gets eaten away by the inks), the rest of the issues weren't so big. The main issue was that the emulsion (which our shop usually uses fine with plastisol inks). For those that have never screenprinted before, basically the emulsion is what is used to create a stencil of sort on the screen that prevents all the ink from seeping through your screen. Instead of a big huge flat of ink, you only get the parts that you want (the design) on the shirt. If you have holes in your emulsion, you'll get ink that you don't want onto whatever you're printing on. Thus, having ink that eats through your emulsion is a huge issue.

I had never used this current emulsion with the water-based textile inks, so I didn't know this might be a problem until I actually started printing. So with a screen with emulsion slowly degrading, I started to lose hope. I was frustrated at myself for not even considering the possibility, for not planning earlier (I was supposed to ship out the shirts the same day), and for not having all the supplies I needed to make the process easier.
The screen for printing the white layer

Thankfully, after a long day of experimentation and failure and being a bit of a rude jerk to Eve, I realized that being all upset was not going to solve anything. I apologized to Eve when I got home that night and started problem-solving. I started looking up emulsion comparisons and manufacturer's data sheets. I then started cross-referencing good emulsions with any local stores that might carry them. I then took care of the customer service issues, as many of these shirts were pre-ordered and I wanted to let our customers know what went wrong, and offered them a refund if they wanted to cancel. Finally, I took down the phone numbers of all the local stores that could possibly carry professional-level screenprinting supplies (speedball doesn't cut it! Sorry!) and then went to bed.

The next morning was spent on the phone trying to figure out where I could get some emulsion, and while I waited for a few return phone calls, I started systematically going through the process I had used to burn the screens, and realized that there were a few steps that I could have taken to potentially extended the life of the stencil. I then went to the studio, experimented again, and managed to find a way to use the emulsion I had (since I couldn't get the stuff I needed in a reasonable amount of time and at a decent price) and the shirts were printed!

The white layer printed!

White + blue layers = finished shirt! Now I just have to heat-set it.

The reason I wanted to share this story with you was that there were a lot of points where I wanted to just give up and refund everyone their money back. I wanted to curse the screenprinting gods and just kick a hole in my screens and knock buckets of ink over. I even contemplated outsourcing the printing to some other print shop. But I didn't. I stayed (relatively) calm, and by assessing and reassessing the situation, thinking outside the box, and going back to the basics, I was able to get the shirts printed!

The final shirt. Whew!

Panicking and freaking out is never going to make any situation any better. Stay rational, think creatively, and sometimes the most simple answer might be the one you're looking for. Anyone else with any good tips on how to handle adversary? Please share in the comments!